Shimano
Whether you’re fishing from a boat, casting from the shore, exploring freshwater lakes and rivers or heading offshore, Shimano has tackle designed for the way you fish. Browse the categories below to find Shimano reels, rods, combos and accessories at Burnsco.
BOAT
Snapper, kingfish and everyday boat fishing.
LAND
Surfcasting, rock fishing and land-based adventures.
FRESH
Trout, lakes, rivers and freshwater fishing.
DEEP
Offshore fishing, deep dropping and big game pursuits.
Navigate Shimano by the gear you need, reels, rods, line, lures, accessories and clothing.
Eight rod & reel combos, including boat, game, electric and surf in row one, and softbait, slow jig and freshwater picks in row two. Click on any tile for the full product listing.
From entry-level combos to premium reels and rods, Shimano remains one of New Zealand’s most popular fishing brands for quality, innovation and long-term durability.
- Trusted by Kiwi anglers: Our team uses the same gear we sell. We can match Shimano rods, reels and tackle to your targets and fishing conditions.
- Proven reliability: We stock Shimano products backed by strong reputations in New Zealand, from everyday spinning reels to specialist offshore equipment.
- Built for New Zealand conditions: Made for long days on the water, changing weather and salt exposure. Shimano is engineered for smooth operation and long-term durability.
- Performance when it matters: From lightweight freshwater setups to heavy offshore tackle, smooth drags and purpose built rod actions help you stay in control.
- Genuine Shimano products: Buy genuine through Burnsco with New Zealand warranty support. See the warranty section for claims, proof of purchase and coverage details.
Genuine Shimano through Burnsco, backed by New Zealand warranty support. Burnsco coordinates returns and works with Shimano New Zealand on your behalf. We don’t run an in-house repair workshop.
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Contact Burnsco
Visit a store or contact Burnsco customer support with proof of purchase.
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Product assessment
We arrange assessment under Shimano New Zealand warranty guidelines.
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Outcome and support
We contact you with the outcome and help facilitate any approved resolution.
- 10 year warranty on fishing reels against manufacturing defects.
- 1 year warranty on fishing rods against manufacturing defects.
- Applies to genuine products from authorised NZ retailers with proof of purchase.
Not covered: wear and tear, accidental damage, misuse, poor maintenance corrosion, or unauthorised modifications.
Need help? Contact Burnsco Customer Support, visit your nearest store, or see Shimano NZ warranty information.
Known for producing high-quality reels, rods, tackle and marine equipment, Shimano products are used by anglers around the world and are especially popular with New Zealand fishers who demand reliable gear in challenging saltwater conditions.
From soft baiting and straylining through to jigging, surfcasting and offshore game fishing, Shimano has built a reputation for performance, durability and innovation. Whether you’re buying your first fishing combo or upgrading to premium tackle, Shimano offers equipment designed to help anglers fish with confidence.
New Zealand’s fishing environment places unique demands on tackle. Saltwater exposure, strong currents and hard fighting species require gear that can handle pressure while remaining smooth and reliable season after season.
Shimano’s spinning reels, overhead reels, baitcaster reels and fishing rods have been developed to perform across a range of fishing styles. Popular reel series such as Stella, Twin Power, Saragosa, Stradic, Nasci and Sedona are used by anglers targeting everything from snapper and kahawai through to kingfish, tuna and marlin.
Paired with Shimano rods, lures and terminal tackle, these products provide complete fishing solutions for anglers fishing from boats, beaches, wharves and kayaks throughout New Zealand.
Burnsco is proud to stock genuine Shimano fishing products, backed by local support and manufacturer warranty coverage. Whether you’re looking for a new reel, a rod and reel combo, fishing tackle or marine electronics, our team can help you choose gear suited to your target species, fishing style and budget.
Shopping with Burnsco gives you access to trusted Shimano products alongside expert advice from people who understand New Zealand boating and fishing. From weekend family fishing trips to serious offshore adventures, we’re here to help you get the most from your time on the water.
Discover Shimano reels, rods, combos, and lures, as well as Shimano fishing bags, clothing and accessories at Burnsco. From affordable entry-level gear to Shimano’s flagship models, you’ll find equipment designed to deliver dependable performance.
Whether you’re chasing snapper in the Hauraki Gulf, casting soft baits around coastal structure, surfcasting from the beach or heading offshore in search of bigger fish, Shimano offers proven gear made for your adventures.
Browse the full Shimano range online or visit your local Burnsco store to find the right setup for your next fishing adventure.
Quick answers. For warranty claims, see warranty & genuine Shimano, contact Burnsco customer support, or read Shimano New Zealand warranty information.
Is Shimano a good fishing brand?
Yes. Shimano is widely regarded as one of the world’s leading fishing tackle manufacturers, producing fishing reels, rods, lures, and accessories used by anglers in New Zealand and around the globe. The brand has built its reputation on innovation, durability, and advanced technologies such as Hagane gearing, X-Ship, and Infinity Drive. Shimano is particularly well known for its spinning and overhead reels, with product ranges covering everything from beginner setups through to premium offshore and game fishing equipment.
What are the best Shimano reels for saltwater fishing?
The best Shimano reel depends on your fishing style and target species:
- Shimano Stella SW: Shimano’s flagship saltwater spinning reel, designed for serious topwater, jigging, and offshore fishing.
- Shimano Twin Power SW: Premium saltwater performance with excellent durability and value.
- Shimano Saragosa SW: One of Shimano’s most popular saltwater reels for kingfish, tuna, and heavy duty inshore fishing.
- Shimano Stradic: Ideal for soft baiting, lure fishing, and general inshore saltwater applications.
- Shimano Tiagra: A legendary game fishing reel used by offshore anglers worldwide.
The Stella SW sits at the top of Shimano’s range and incorporates many of Shimano’s most advanced technologies, including X-Protect and X-Shield water resistance systems.
What Shimano reel size should I choose?
As a general guide:
| Reel size | Best for |
|---|---|
| 1000 to 2500 | Trout, perch, light freshwater fishing |
| 2500 to 3000 | Soft baiting, kahawai, light inshore fishing |
| 4000 to 5000 | Snapper, kingfish, surfcasting, general saltwater fishing |
| 6000 to 10000 | Heavy jigging, topwater fishing, offshore species |
| 14000+ | Big kingfish, tuna, game fishing |
For most New Zealand anglers targeting snapper and general inshore species, a 4000 to 5000 size reel is often the most versatile option. For soft baiting and lure fishing, many anglers prefer a lighter 2500 to 3000 size setup. Shimano reel sizing can vary from other brands, so matching the reel to your rod and fishing style is more important than the number alone.
What is Shimano’s best fishing reel?
The Shimano Stella is widely regarded as Shimano’s flagship spinning reel and represents the highest level of Shimano reel technology. First introduced in 1992, the Stella has become synonymous with smoothness, strength, and precision engineering.
For offshore and heavy saltwater applications, the Stella SW is generally considered Shimano’s ultimate reel, featuring advanced gearing, drag systems, and water resistance technologies designed for demanding fishing conditions.
What Shimano rod and reel combo is best for beginners?
For beginners, a Shimano rod and reel combo offers an easy way to start fishing with a balanced setup.
A good entry level choice is:
- A 7 to 8ft rod rated for 4 to 8kg line.
- A Shimano 2500 to 4000 size spinning reel.
- 10 to 20lb braided line, depending on the target species.
This type of setup is suitable for wharf fishing, harbour fishing, soft baiting, and targeting popular New Zealand species such as snapper, kahawai, and trevally. Shimano’s entry level and mid range spinning reels are designed to be easy to use while still delivering reliable performance.
Recommended combos at Burnsco
What’s the difference between Shimano Sedona, Nasci and Stradic reels?
These reels sit at different levels within Shimano’s spinning reel range:
| Model | Best for | Key features |
|---|---|---|
| Sedona | Entry level anglers | Reliable performance and great value |
| Nasci | Regular recreational anglers | Improved gearing, smoother operation, better sealing |
| Stradic | Serious anglers | Advanced technologies, lighter weight, greater refinement and durability |
In simple terms:
- Sedona = Best value.
- Nasci = Mid range performance and durability.
- Stradic = Premium inshore reel with many technologies borrowed from Shimano’s higher end ranges.
The Stradic is generally the preferred option for anglers who fish regularly and want long term performance, while the Sedona remains a popular choice for newcomers and casual fishers.
Does Burnsco sell genuine Shimano products?
Yes! Burnsco is an established New Zealand marine and fishing retailer and stocks Shimano fishing products through official New Zealand distribution channels. Purchasing from an authorised Shimano retailer helps ensure you receive genuine Shimano products that are eligible for Shimano New Zealand warranty support. Shimano NZ directs customers to lodge warranty claims through their nearest Shimano stockist and requires proof of purchase from New Zealand retailers. See the warranty section, contact Burnsco customer support, or Shimano NZ warranty information for how claims work.
What is the Shimano warranty in New Zealand?
Shimano New Zealand provides:
- 10 year warranty on Shimano fishing reels purchased in New Zealand.
- 1 year warranty on Shimano fishing rods purchased in New Zealand.
The warranty covers defects in materials and workmanship and applies to the original purchaser with proof of purchase. Warranty claims are assessed by Shimano New Zealand and can be initiated through an authorised Shimano stockist. The warranty does not cover normal wear and tear, corrosion caused by poor maintenance, accidental damage, misuse, or unauthorised modifications. Full terms are on Shimano New Zealand’s warranty page. To start a claim through Burnsco, see warranty & genuine Shimano or contact Burnsco customer support.
Technique, maintenance, and short clips from the water